The 2025 exhibition program of CAMERA - Italian Center for Photography in Turin continues with a major unpublished exhibition, from June 13 to September 21, celebrating in Italy the photographer Alfred Eisenstaedt. Author of the famous image "V-J Day in Times Square", in which a sailor kisses a nurse in the midst of a jubilant crowd at the end of World War II, Eisenstaedt was one of the main photographers for the magazine "Life", through which he portrayed the world and its

contemporaneity with a playful and investigative gaze.

Thirty years after his death and eighty years after the famous shot was taken, the exhibition curated by Monica Poggi presents a selection of 150 images, many of which have never been exhibited before, starting from the early shots in Germany in the thirties, where he took unsettling photographs of Nazi leaders, including the famous one of Joseph Goebbels. The exhibition at CAMERA - the first in Italy in 1984 - retraces his entire career, from the dizzying life in the United States during the economic boom, to post-nuclear Japan, to his last works created in the eighties.

In front of his lens, we also find personalities such as Sophia Loren, Marlene Dietrich, Marilyn Monroe, Albert Einstein, and J. Robert Oppenheimer. Two sections of the exhibition are also dedicated to the important reportage that Eisenstaedt carried out in Europe before World War II and to the one he did in Italy after the war, where billboards began to change perspectives and landscapes, reflecting the ongoing social and economic transformations.