Curated by: Andrea Busto
For his first solo exhibition in a museum in Italy, the artist opted for an extremely radical choice by directing all the attention of the public to the work of the installations built with letters and phrases. The 14 works created expressly for this exhibition - and never exhibited in Italy - represent a unitary corpus and position Pierson's artistic choice towards a more conceptual rather than figurative way.
This series, called Word Sculptures and started in 1991, uses abandoned objects recovered from old cinema, supermarket, casino signs and from advertising signs of abandoned factories. This series creates sentences and simple words that offer multiple meanings and evoke personal images in the viewer. Their aesthetic has deep roots in the Pop culture of the Sixties and the same use of objects taken from everyday life leads it back to great artists such as Rauschenberg and Warhol.
It must be said that all the letters used are expressions of the industrial production of our time. Whether they are simple or baroque forms, they all belong to the aesthetics of the lettering used for street furniture and for the signs that populate the streets of all cities in the world. Their familiarity and their obsolete are the evident symbol of the consumerism that afflicts
our age and our time. Four hundred years later, the rust, corrosion and discoloration of the paints are nothing more than the same erosions of time in the apples and leaves of Caravaggio's fruit basket. This fading of the objects and their phantasmatic fading brings the viewer back to a nostalgic world. It is clear that everything reaffirms from the past and that nothing can bring the object and its function back to life.